This commercial is for the 2015 Dodge Challenger, and it is filled with tons of logical fallacies. It starts off with having an abundance of elderly people talk about their life and to live yours with no regrets. They give advice and make you proud and happy. This is an example of the Appeal to Emotion fallacy. Dodge wants you to associate proudness and happiness with the 2015 Dodge Challenger, so they fill the commercial with things to make you proud and happy. The second fallacy committed is Appeal to Authority. It has many elderly people in its commercial, which makes the viewer think that it is a good idea to buy the car, since many people with tons of life experience are supporting it. The third logical fallacy committed is Bandwagon. It has lots of happy people supporting this, which makes the viewer want to be happy, and thus "join" the bandwagon. This commercial also commits False Cause. It makes the viewer think that the 2015 Dodge Challenger causes people to live long, happy lives, since it shows all of these elderly people before it shows the car. It tricks the viewer into thinking that there is no other reason that these elderly people would be in the commercial, except for the fact that they are happy because of Dodge. In conclusion, this commercial contains many logical fallacies, such as Appeal to Emotion, Appeal to Authority, and False Cause.
No comments:
Post a Comment